Can't imagine a better set of reasons for buying an item of clothing. I have bought countless T-Shirts that just don't fit right for one reason or another, whether it's the length, the way the arms fall, the cut in the waist relative to that of the chest, the shape of the neck or just the way it drapes on me. The Tom T-Shirt is literally perfect in every area. And on top of that, the weight and feel of the Good Earth Cotton they use is amazing and really comfortable. Totally soft and light enough to move well but not so much that it's clingy and without structure. Finally, you know exactly where it came from and how they made it. There are so many false claims out there from clothing companies that throw buzz words around without any real meaning. It's refreshing and encouraging to see one that is truly committed to transparency and sustainability. And when you watch the video accessible through the QR code on the shirt and/or read about the problem on the Fision website, you'll not only find it shocking how big of a problem the fashion industry has become, but you'll understand why this approach is so brilliant, ground breaking, and important. And that makes the QR code on the shirt a truly meaningful brand statement on top of adding a nice style element. Bravo to The Fision on all fronts. I'm buying more.
